Softside

New Yorkers have a soft spot for ice cream that feels like a neighborhood staple. Softside fits that bill, offering a casual spot where families often stop by after school or weekend outings. Situated at 1231 Broadway in Manhattan, it’s a place where kids are just as welcome as adults looking for a quick treat. The menu leans toward takeout, though the atmosphere stays relaxed enough for those who want to linger a little longer.

Broadway near 30th Street has its share of quick-service spots, but ice cream shops here tend to stand out for their simplicity. They don’t overcomplicate things—just scoops, cones, and maybe a few toppings to choose from. The location makes it easy to pair a visit with other errands or a stroll through the area, especially when the weather cooperates. Parents seem to appreciate how straightforward the setup is, without fuss or long waits.

If you’re heading over, directions can be found here on the map. For orders or last-minute questions, give them a call at (212) 555-0198. Sometimes the best spots don’t need much explanation.