Rich Media Play
Business Details
About
Video moves the city forward.
Midtown’s west side has its share of studios, but few sit as close to the pulse of Hell’s Kitchen as Rich Media Play. The address—400 W 37th St, New York, NY 10018—places it within walking distance of both the Hudson Yards skyline and the older brick facades that still define the neighborhood. That proximity matters when the goal is capturing the energy of New York without the usual Midtown polish.
They specialize in corporate promos, event coverage, and short-form social clips, though the real draw is the way they frame the city itself. A shoot can pivot from a rooftop time-lapse to a street-level interview in the same afternoon, and the team knows how to keep the light and sound sharp even when the sidewalk is crowded. Clients call (646) 583-1118 to lock in a date before the next big product launch or community festival, so slots fill fast once the weather turns.
Video production here isn’t about grand sets; it’s about making the neighborhood feel like part of the story. Whether it’s a nonprofit gala at the Javits or a startup’s first pitch video, the footage ends up looking like it belongs on a local screen somewhere—maybe even the one at the corner bodega. Directions and the latest availability are easiest to check on their map.
No need to overthink it; just show up with a rough script and let the block provide the rest.