Prime Focus Technologies

The 37th Street offices house Prime Focus Technologies, a media outfit whose services show up in countless feeds. Corporate video production, motion graphics, and finishing live beside color grading and short-form content creation, usually in the same building lobby entrance that faces West 37th. Trailer cutting and shutterstock prepping round out a day’s package for subscribers and agencies alike. A walk into the Garment District corner stops at 10 W 37th St 3rd floor for the next project upload window.

Dial (212) 292-3333 on arrival, or trace the route to the map for a third-floor drop-off. From Herald Square the footpath takes seven minutes along Broadway; from Times Square it’s half that distance. See the exact entrance via directions.