Jennifer R. Cooper, MD

Doctors in SoHo often blend into the neighborhood’s rhythm—quiet storefronts between boutiques and cafés, easy to overlook until you need one. Jennifer R. Cooper, MD fits that mold, offering primary care without the downtown rush. It’s the kind of place you book for routine check-ups or when a persistent cough won’t quit, right in the middle of everything.

You’ll find the office at 177 Prince St #402, a few doors down from that tiny stationery shop with the handmade cards. The building’s unassuming, but the address makes sense once you’re there; it’s close enough to walk from the West Village or hop off the N/R at Prince Street. No need to hunt for a landmark—just look for the number above the buzzer.

They handle the usual: physicals, vaccinations, blood work, and those nagging symptoms that don’t quite justify the ER. Same-day appointments aren’t guaranteed, but calling ahead usually helps. When you’re ready to schedule, jot down (212) 879-1970—it’s the only number you’ll need. No automated menus, just a straightforward line to the front desk.

For directions or last-minute questions, the map’s here: pull it up before you leave. The walk from the subway takes about five minutes if you’re not stopping for coffee. That’s it—no fuss, just a doctor’s office in the neighborhood.